B2B Sales Definition - E-business Guide Results for B2B Sales Definition (Page 5)
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Getting the Most From Your Marketing Events: The ROI of In-Person Seminars, Trade Shows, and Webinars
by Citrix Online
November 18, 2009
- (Free Research) This paper discusses the results of a recent survey of marketers using different types of events in the marketing mix, offers quantitative formulae for calculating your own event marketing ROI, and offers guidance for marketers and organizations to create and optimum event marketing strategy.
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Delivering Customer Value: Innovative Approaches to Maintain Competitive Success
by SAP AG
July 01, 2007
- (Free Research) This paper explores the concepts of sales growth in relation to understanding who your customers are, connecting a go-to-market strategy with technology, and using technology to sharpen internal practices.
(WHITE PAPER)
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Intelligent Merchandising: Creating a Unique Shopping Experience, Part 1
by SAP AG
May 01, 2007
- (Free Research) Learn how you can how you can hook customers with fresh, unusual and relevant shopping experiences. Drive customer loyalty by training, empowering and providing employees with the technical tools to capture the nuances of customer behavior.
(WHITE PAPER)
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Customer Relationship Management (SAP CRM) Application: Maximize Service Profitability
by SAP AG
January 23, 2009
- (Free Research) The SAP® Customer Relationship Management (SAP CRM) application maximizes the value from each customer by keeping profitable customers loyal, decreasing service costs by increasing efficiency, and increasing service revenue.
(ARTICLE)
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Driving Your Channel Business: Leverage Information Technology to Improve Partner Relationships and Boost Channel Performance
by SAP AG
September 17, 2008
- (Free Research) This white paper discusses key channel business trends, highlights the complexities and challenges of different channel models.
(WHITE PAPER)
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Data Quality: A Survival Guide For Marketing
by SAP AG
June 02, 2009
- (Free Research) Direct marketing is about communicating a message to a specific prospect or customer. This white paper from Business Objects, an SAP company, focuses on these concepts as they pertain to marketing, and particularly as they are supported by data quality functions inside of the broader EIM framework.
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Get Closer To Your Best Customers: A Shift In Customer Strategies In A Time Of Crisis
by SAP AG
June 02, 2009
- (Free Research) The extraordinary circumstances of the current economic crisis have changed the operating rules for companies of every size, in every industry. Companies now face a unique opportunity to reexamine traditional business practices and make much-needed changes - changes that will help them survive the downturn and flourish with the inevitable up...
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Top 10 Reasons Customers Choose SAP for Business Transformation
by SAP AG
January 01, 2006
- (Free Research) SAP is a customer’s company, whose organization is designed for, and encouraging of, innovation in all its aspects - from product development to product delivery to product implementation. Read this white paper to discover the top 10 reasons why customers choose SAP for their business transformation.
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Differentiation through Service Excellence Driving Customer Loyalty and Service Profitability
by SAP AG
September 17, 2008
- (Free Research) The importance of achieving service excellence is growing. Products are increasingly becoming commodities, and CEOs are recognizing that first-rate service is crucial to enhancing customer satisfaction. This paper explores the crucial links between customer service and customer satisfaction.
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Web Self-Service: The Cornerstone of Multi-Channel Customer Experience Management
by IntelliResponse
October 14, 2009
- (Free Research) In today’s highly competitive economic climate, there is no margin for error when it comes to attracting and retaining customers. Businesses must now offer more channels of communication, more customer options, and faster responses than ever before.
(WHITE PAPER)
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OEM Program eBook
by SAP America Inc
October 13, 2009
- (Free Research) Find out how to tap into a long-running program with over 750 OEM partners worldwide, and make SAP BusinessObjects market leading BI platform your own.
(EBOOK)
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Acxiom Deploys Business Intelligence for Best-of-Breed Solutions
by SAP America Inc
October 13, 2009
- (Free Research) Find out how Acxiom, specializing in providing customer and information management solutions for companies around the world, uses SAP BusinessObjects Business Intelligence (BI) solutions to transform consumer data into actionable BI.
(CASE STUDY)
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Let Customer Feedback Do the Driving
by SPSS Inc. Worldwide Headquarters
May 31, 2007
- (Free Research) As the second installment in The Customer Innovation Series, this paper describes why and how Enterprise Feedback Management (EFM) is a critical component in solving the problem of enhancing customer-driven innovation.
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How to Sell Network Security to the Healthcare Industry
by WatchGuard Technologies, Inc.
July 01, 2009
- (Free Research) Use this white paper to enhance your knowledge of healthcare IT spending decisions and how to successfully engage the healthcare market with the right technology services and solutions. With a heightened awareness of industry trends, challenges, players, and needs, you will be better equipped to sell to healthcare providers.
(WHITE PAPER)
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Measuring and Improving Customer Satisfaction in the Insurance Industry
by MarketTools, Inc.
November 24, 2009
- (Free Research) Learn how leading insurers use MarketTools® CustomerSat™ to gather and analyze feedback from customers to increase customer satisfaction, retain customers, and add to the bottom line.
(ANALYST BRIEF)
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A Culture of Customer Satisfaction: How CustomerSat Feedback System is a Catalyst for Business Growth at SimplexGrinnell
by MarketTools, Inc.
August 19, 2009
- (Free Research) This case study explores how SimplexGrinnell, a leader in fire and life-safety systems and services, has successfully employed the MarketTools CustomerSat enterprise feedback system to improve overall customer satisfaction by 210% and grow their business.
(CASE STUDY)
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Saving At-Risk Customers and Revenue Through Survey Action Management
by MarketTools, Inc.
November 24, 2009
- (Free Research) Read this white paper to understand what Survey Action Management is and how it can help your organization effectively address customer concerns, save at-risk customers, and build customer satisfaction and loyalty.
(WHITE PAPER)
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9 Critical Steps in Designing Enterprise-Wide Feedback Systems
by MarketTools, Inc.
November 24, 2009
- (Free Research) This white paper highlights the nine critical steps that every organization should follow as they begin designing an enterprise feedback program. Here we review a proven approach to designing enterprise-wide feedback systems that customer satisfaction professionals have developed, refined, and perfected over nearly a decade.
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Infor - ERP LX
by Infor
September 2008
- (Free Research) Infor ERP LX, the next version ERP BPCS, is a scalable, comprehensive, flexible and integrated ERP solution for mixed-mode and process manufacturers operating in an IBM System i environment. The solution improves the efficiency of core business processes.
(DEMO)
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Microsoft Podcast: Pivotal CRM Innovates with Microsoft Technologies
by Pivotal CRM, a CDC Software solution
November 2009
- (Free Research) This podcast explains how Pivotal 6 increases user adoption and productivity by mirroring the familiar Microsoft interface and embedding Microsoft Outlook and SharePoint within the CRM system.
(PODCAST)
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Next Generation Customer Focus: Strategies and Business Activities Necessary for World-Class Performance and Success
by Infor CRM
October 2009
- (Free Research) This paper focuses on consumer products manufacturers and the strategy of customer-focused innovation, exploring NGM study questions and examines business areas where customer-focused innovation has potential to influence performance outcomes. Read on to learn how ways to effectively identify and satisfy customer demand.
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Business Fitness Gets in Shape with GoToMeeting Corporate with GoToWebinar
by Citrix Online
March 2009
- (Free Research) This new case study explores how Citrix® GoToMeeting® Corporate with GoToWebinar® has transformed Business Fitness's sales and marketing efforts, enabling the company to significantly reduce costs, speed up the sales cycle and vastly improve nurturing efforts.
(CASE STUDY)
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How Do You Evaluate Which On-Demand CRM Solution is Right for You?
by Oracle Corporation
January 2009
- (Free Research) The three main drivers of SaaS adoption-low initial cost of ownership, speed of deployment, and low internal IT resource profile-make SaaS solutions attractive at any time, but even more so in times of a challenging market, provided there is a bona fide business need and the initiative can be expected to create additional revenue or save money.
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CRM Solution’s Superior Workflows, Multi-Tenancy Create Stronger Customer Service
by Microsoft
April 2008
- (Free Research) Using the multi-tenancy features of the solution, The Linc Group can tailor the CRM experience for each of its offices and franchisees around the world. The true value of Microsoft [Dynamics] CRM [4.0] is about how successful the tool can make employees in their jobs . . .
(CASE STUDY)
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Consultancy Deploys Productivity-Enhancing CRM Solution to Gain Competitive Advantage
by Microsoft
April 2008
- (Free Research) After an extensive search for a solution, Lure Executive Services chose to implement Microsoft Dynamics™ CRM Online.
(CASE STUDY)
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