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Selling to the C-Level: How to Convince Company Leaders to Buy
by ZoomInfo
November 09, 2009
- (Free Research) This paper examines how to conduct successful C-level sales calls and the psychological strategies and linguistic tactics that help you convince company leaders to buy. Read on to learn the five steps for conducting the successful C-level sales call.
(WHITE PAPER)
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Business Fitness Gets in Shape with GoToMeeting Corporate with GoToWebinar
by Citrix Online
March 23, 2009
- (Free Research) This new case study explores how Citrix® GoToMeeting® Corporate with GoToWebinar® has transformed Business Fitness's sales and marketing efforts, enabling the company to significantly reduce costs, speed up the sales cycle and vastly improve nurturing efforts.
(CASE STUDY)
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International Marketing Company Gains Quick and Easy Messaging Disaster Recovery
by Microsoft
August 23, 2007
- (Free Research) This case study examines the benefits Catalina Marketing began reaping once they signed up for Microsoft Exchange Hosting Services.
(CASE STUDY)
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SAP Solutions for SMBs: Making Better Decisions by Gaining Reliable Information from Integrated IT Systems
by SAP AG
January 01, 2007
- (Free Research) Gain access to accurate information and visibility across your small to mid-sized company from efficient integrated IT systems - and use that information to make faster, smarter decisions.
(WHITE PAPER)
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Business Value of Sterling Commerce Managed Services for B2B Integration
by Sterling Commerce
September 01, 2009
- (Free Research) Increasing cost controls and unpredictable cost increases are leading many enterprises to rethink how they support their business-to-business (B2B) operations. As a result, many enterprises are choosing to outsource B2B integration by partnering with a managed services provider.
(WHITE PAPER)
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10 Quick Wins for Sales & Marketing
by ZoomInfo
November 09, 2009
- (Free Research) In this e-book, we examine ten ways sales organizations can accelerate the progression from cold to close. From improving marketing results through pinpoint prospecting to making sure sales and marketing are on the same page, here are some tangible steps you can take to move faster from cold to close.
(EBOOK)
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Best Practices: Real-World Performance Testing and the “aha” Moment
by Gomez
September 24, 2009
- (Free Research) Tune in to this podcast now for expert insight on the connection between web performance testing and the bottom line, and pointers and best practices for ensuring the success of your critical eBusiness initiatives.
(PODCAST)
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Key Trends in B2B Ecommerce
by Elastic Path
November 17, 2009
- (Free Research) Join Brian Walker as he discusses emerging trends within B2B eCommerce for you to use in evolving your own B2B online experience.
(WEBCAST)
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Business Wire hosts award-winning events for client education with GoToWebinar
by Citrix Online
June 24, 2009
- (Free Research) Business Wire, a global market leader in commercial news distribution, adopted Citrix® GoToMeeting® with GoToWebinar® in order to enhance communication with clients, increase employee training and deliver added value to customers by providing top-notch educational Webinars. Download the case study to learn more.
(CASE STUDY)
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Focusing on High-Tech Manufacturers
by Infor CRM
October 23, 2009
- (Free Research) This paper explores the idea that to effectively compete today and into the next generation, high-tech manufacturers must rethink their customer relationship management (CRM) strategies. Read on to learn the three strategies high-tech manufacturers must do if they want to be profitable tomorrow and in the years to come.
(WHITE PAPER)
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Online Training Case Study
by SyberWorks, Inc.
December 2008
- (Free Research) The operations division in a large multibillion-dollar service company had significant challenges training its franchisees to overcome these challenges the company purchased and installed the SyberWorks Training Center with a 250-seat license.
(CASE STUDY)
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Increase Profits and Customer Satisfaction in the Communications Industry
by Infor CRM
December 2008
- (Free Research) Leading companies are placing more emphasis on inbound marketing and intelligent customer interactions as the means for building powerful customer relationships that boost profitable growth.
(WHITE PAPER)
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Addressing the challenges of implementing a customer-centric strategy
by Infor CRM
December 2008
- (Free Research) The need for customer insight and responsiveness to that insight is the foundation and driving rationale for the emerging CRM concept of continuous customer dialogue through multi-channel touchpoints.
(WHITE PAPER)
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Business Intelligence: A Guide for Midsize Companies—Improving Your Company’s Efficiency and Effectiveness, No Matter Its Size
by SAP AG
September 2009
- (Free Research) While your company has continued to improve its operating efficiencies, you feel your company should be spending more time analyzing what's going on and predicting and planning for the future. This white paper from SAP offers guidance on how to improve the efficiency and effectiveness of your company with business intelligence.
(WHITE PAPER)
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Social Networking Changing Business Top to Bottom - Ind. Analyst
by NewsGator Technologies
December 2009
- (Free Research) Organizations often lack an understanding of how social networking affects their organization. This webcast explores real-life companies engaged in social networking to give viewers a better understanding of how it impacts consumer and enterprise environments.
(WEBCAST)
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Guide to Better Decision-Making for Your SMB Through IT
by SAP AG
June 2008
- (Free Research) Small and midsize companies that can successfully align IT with their business objectives will be the ones to stay ahead of the competition by having access to the right information at the right time, allowing for better, faster decisions.
(WHITE PAPER)
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Supply Chain Cost-Cutting Strategies: How Top Process Industry Performers Take Radically Different Actions
by SAP AG
January 2009
- (Free Research) To avoid a 7.96% increase in logistics costs, companies should follow the roadmap of Best in Class companies, which have been able to reduce costs or keep them flat via supply chain transformation.
(BOOK)
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Why Midsize Companies Need Business Intelligence Solutions In This Uncertain Global Economy
by SAP AG
June 2009
- (Free Research) Without a business intelligence information infrastructure in place, midsize companies are more likely to exceed budgets, miss deadlines, improve performance of one department at the expense of the overall business, and reward employees for actions that do not improve performance.
(WHITE PAPER)
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Brand Management - Leveraging the Power of Integrated Marketing
by SAP AG
February 2008
- (Free Research) The evolution of consumer marketing causes everyone to think in new ways. Instead of reaching consumers through traditional media, Internet, product placement and word of mouth are good alternatives. Check out this paper for more information about integrated brand management.
(WHITE PAPER)
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Accelerate Value Creation: The Virtuous Cycle of Using Technology to Maximize Business Value
by SAP AG
October 2008
- (Free Research) Understanding how IT can drive value and competitive advantage for your company is important for executives in all industries. This SAP Executive Insight paper explores the relationship between IT investment and performance and productivity gains.
(WHITE PAPER)
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The Collaboration Advantage: Customer-Focused Partnerships In A Global Market
by SAP AG
June 2009
- (Free Research) In order to better understand the opportunities, challenges, risks and rewards companies have seen from these types of agreements, the Economist Intelligence Unit conducted a survey in March 2008, sponsored by SAP, which asked 516 senior executives how their business relationships are evolving.
(WHITE PAPER)
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In Search of Clarity: Unravelling the Complexities of Executive Decision-Making
by SAP AG
September 2007
- (Free Research) Decision-making by companies has enormous room to improve both in terms of efficiency and quality; it will have to for companies to keep pace in an increasingly competitive global business environment.
(WHITE PAPER)
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Best Practices for Communications Transformation: Transportation, Energy, and the Public Sector
by Alcatel-Lucent
March 2009
- (Free Research) This whitepaper will provide insight into: a- the communications requirements of three specific industry segments (transportation, energy and the public sector), b- best practices to deliver the services and manage the projects efficiently, and c- innovative solutions and strategies deployed by these industry segments.
(WHITE PAPER)
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Improving Intercompany Reconciliation For A Faster Close: Driving Financial Excellence
by SAP AG
June 2009
- (Free Research) What's arguably the single greatest barrier to the fast close has remained constant - the completion of the intercompany reconciliation process. This paper examines the issues behind intercompany reconciliation and outlines how companies can make impressive progress when they employ software solutions such as those from SAP Business Objects
(WHITE PAPER)
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Protecting and Nurturing Your Brand: Maintain and Grow Brand Value in a Time of Crisis
by SAP AG
June 2009
- (Free Research) There are many elements that impact a company's brand. Concentrating on a select few lets you control financial investment while maximizing the returned benefit. This SAP Executive Insight focuses on efforts that target a key set of brand-related opportunities and describes how companies can strengthen brand value even in a recession.
(WHITE PAPER)
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